Blogging Tips in MarketHive and Elsewhere

For all you budding Bloggers here in MarketHive. Once you have posted your article, display the post and use the Share buttons to send it around the Internet … Use StumbleUpon, Twitter, Facebook, Google+, LinkedIn etc.. I also use Buffer, as it allows me to share it once and then it sends it Twitter, Facebook, Google+ and LinkedIn all at the same time. I mention this as I see many posts with 0 views and this means that you have not even shared it once to your own social media accounts.
 
 
 
How to Blog Almost Every Day
  1. Read something new every day. …
  2. Talk with people every day. …
  3. Write down titles and topic ideas in a notepad file. …
  4. Maintain a healthy bookmarking and revisiting habit. …
  5. Find 20-40 minutes in every day to sit still and type.
  6. Follow an easy framework. …
  7. Get the post up fast, not perfect.

If you believe that my message is worth spreading, please use the share buttons if they show at the top of the page.

Stephen Hodgkiss
Chief Engineer at MarketHive

markethive.com


Why Lawyers Become Bad Leaders

Why Lawyers Become Bad Leaders
Or…Stop putting lawyers into political leadership, Congress, Senate, Presidency!

Lawyers rank low in terms of perception as being honest and ethical, yet make up a majority of US presidents and half of Congress. Does the study of the law result in bad leaders?

There is also a mismatch between the traits associated with leaders and those associated with lawyers. Although what constitutes effective leadership depends on context, certain qualities are rated as important across an array of situations. The best-documented characteristics cluster in five categories: vision, values (integrity, honesty, an ethic of service), personal skills (self-awareness, self-control), interpersonal skills (social awareness, empathy, persuasion), and technical competence (knowledge, preparation, judgment).

Not all of those qualities are characteristic of lawyers. For example, they tend to be above average in their skepticism, competitiveness, autonomy, sense of urgency, and orientation to achievement. Skepticism, the tendency to be argumentative, cynical, and judgmental, can get in the way of what President George H.W. Bush famously dismissed as the ”vision thing.” The need to ”get things done” urgently can lead to impatience, intolerance, and a failure to listen. Competitiveness and desires for autonomy and achievement can make lawyers self-absorbed, controlling, and combative.

Lawyers also rank lower than the general population in interpersonal sensitivity and resilience­—their difficulty in accepting criticism. Lacking ”soft” interpersonal skills, they tend to devalue them and see no reason to acquire them.

Another problem arises from what researchers call the ”paradox of power.” Individuals reach top positions because of a need for personal achievement, so they often don’t focus on helping others achieve. If left unchecked, the ambition, self-confidence, and self-centeredness that often propel lawyers to leadership roles may sabotage their performance once they get there.

If you're a lawyer, you've heard it before: Americans don't much like you!

A recent Gallup poll finds that less than a fifth of Americans rate lawyers highly or very highly

in honesty and ethical standards, above members of Congress and car salesmen. According to a Pew Research Center poll, honesty is the most important leadership trait.

Although honesty is not a characteristic commonly associated with lawyers, Americans place lawyers in leadership roles  in much higher percentages than other countries do. According to one study, only one nation, Colombia, has  a higher share of lawyers in the national legislature. The legal profession has  supplied a majority of U.S. presidents, and in recent decades, almost half of the members of Congress. Although they account for just 0.4 percent of the population, lawyers are well represented as governors, state legislators, judges, prosecutors, and heads of corporate, government, and nonprofit organizations.

What explains that paradox?

The distinctive influence of American lawyers reflects several factors. First, the centrality of law in American culture. The country's longstanding tendency to frame questions of social policy and morality in legal terms has  elevated lawyers to positions of authority. As de Tocqueville famously noted, "In America there are no nobles or literary men, and the people is apt to mistrust the wealthy; lawyers consequently form the highest political class  and the most cultivated circle of society."

Because lawyers functioned, in de Tocqueville's words, as the "American aristocracy," many upwardly mobile individuals who  aspired to public influence chose law as their career. As law became associated with positions of influence, those who  were  interested in leadership increasingly saw it as the occupation of choice. President Woodrow Wilson captured prevailing wisdom when he noted: "The  profession I chose was politics; the profession I entered was the law. I entered one because I thought it would lead  to the other."

Law and politics are what researchers call "convergent professions" because they require similar functions; skills in investigation, drafting, procedure, and oral advocacy work to the advantage of lawyers who  seek public office.

It is ironic, then, that the occupation most responsible for producing America's leaders has focused so little attention on that role.

Rarely have lawyers received training for governance. Although leadership development is now a $60-billion worldwide industry, it is largely  missing in legal education. Even the minority of law schools that include fostering leadership among their objectives rarely offer courses in the subject. Only a fifth of large  law firms have formal leadership-development programs. An Amazon search yields  some 74,000 leadership books, but only a handful focusing on lawyers.

Two reasons the occupation that produces so many of the nation's leaders has  done so little to prepare them may  be that the field  of leadership studies has  only recently emerged, and that its reputation has  been tarnished by pop publications. "Leadership lite" includes classics such as Leadership Secrets of Attila the Hun and Toy Box

Leadership: Leadership Lessons From the Toys You Loved  as a Child.

Another obstacle to preparing leaders is the assumption that great ones are born, not made. Yet contemporary research suggests that most leadership skills are acquired. And decades of experience with leadership development indicates that its major capabilities can be learned. In effect, as James M. Kouzes and Barry Z. Posner note in The Truth About Leadership, "the best leaders are the best learners."

There is also a mismatch between the traits associated with leaders and those associated with lawyers. Although what constitutes effective leadership depends on context, certain qualities are rated as important across an array of situations. The best-documented characteristics cluster in five categories: vision, values (integrity, honesty, an ethic of service), personal skills (self- awareness, self-control), interpersonal skills (social awareness, empathy, persuasion), and technical competence (knowledge, preparation, judgment).

Not all of those qualities are characteristic of lawyers. For example, they tend to be above average in their skepticism, competitiveness, autonomy, sense of urgency, and orientation to achievement. Skepticism, the tendency to be argumentative, cynical, and judgmental, can get in the way of what President George H.W. Bush  famously dismissed as the "vision thing." The need to "get things done" urgently can lead  to impatience, intolerance, and a failure to listen. Competitiveness and desires for autonomy and achievement can make lawyers self-absorbed, controlling, and combative.

Lawyers also rank lower  than the general population in interpersonal sensitivity and resilience— their difficulty in accepting criticism. Lacking "soft" interpersonal skills, they tend to devalue them and see no reason to acquire them.

Another problem arises from what researchers call the "paradox of power." Individuals reach top positions because of a need for personal achievement, so they often don't focus on helping others achieve. If left unchecked, the ambition, self-confidence, and self-centeredness that often propel lawyers to leadership roles  may  sabotage their performance once they get there.

A case  study in the limitations of lawyers as leaders involves the role of Ted  Olson and David Boies in bringing the federal case  challenging California's ban on same-sex marriages. The case  arose after California voters narrowly passed Proposition 8, amending the state Constitution to limit marriage to unions between a man and a woman. Olson and Boies,  two of the nation's most accomplished lawyers, were  hired by a political strategist and a Hollywood producer to challenge Prop 8. Boies  and Olson knew that leaders of gay-rights organizations were  opposed to a federal challenge but did  not consult them before filing suit.

In justifying their decision to proceed, Olson told The New Yorker, "There are millions of people in this country who  would like to be married—in California, in Arkansas, wherever. Some couple is going to go to some lawyer, and that lawyer is going to bring the case. And that case  could be the case  that goes  to the Supreme Court. So, if there's going to be a case, let it be us. Because we will staff it—we've got 15, 20 lawyers working on this case, and we have the resources to do it, and we have the experience in the Supreme Court."

It was hardly a disinterested decision. Olson and Boies  clearly had something to gain from being lead  counsel in a case  of such prominence. Many gay-rights leaders were  furious, and a joint statement by the American Civil Liberties Union and eight prominent gay-rights organizations condemned the lawsuit. The odds of success were  weak because the "Supreme Court typically does not get too far ahead of either public opinion or the law in the majority of states," the statement said. "We lost the right to marry in California at the ballot box. That's where we need to win it back."

The controversy over Boies  and Olson's actions continued once the federal trial judge in the case issued an order specifying topics for the parties to consider. He identified a wide  range of matters in which gay-rights groups had expertise, and three of them attempted to join the lawsuit as interveners. Boies  and Olson blocked those efforts, in order to retain exclusive control over the litigation.

They got lucky.  The sympathetic trial judge issued a factually well-supported ruling that California's ban on same-sex marriage violated the U.S. Constitution. Then California's governor and attorney general declined to appeal the ruling, leaving the defense of Prop 8 in the hands of activists who  had put it on the ballot. That paved the way for the Supreme Court to rule  that the

activists lacked standing to challenge the lower  court's ruling. The result was to let the decision overturning Prop 8 stand, and to grant same-sex couples the right to marry in California, while avoiding a decision on the constitutional question.

Although the outcome was a happy one, there is much to dislike about the process by which it was achieved.

Boies  and Olson pursued a high-risk strategy against the advice of groups that had the greatest expertise and stake in the outcome. Most observers believe that a low-risk strategy of challenging Prop 8 at the ballot box would have been successful, as polls  suggested that California voters had changed their views on the ban. Such a strategy would have exposed the gay-rights movement to less risk of an adverse Supreme Court precedent while  accomplishing the same result.

That is not to deny the accomplishments of Boies  and Olson as litigators, the advantages of having a prominent conservative like Olson supporting gay marriage, or the social commitments that underpinned their actions. But it is to underscore the difference between effective lawyers and effective leaders.

A quality of successful leadership is the capacity to work collaboratively. The most-effective leaders are those who  can see past their own ambitions and desire for limelight. In Peter Drucker's phrase, accomplished leaders "think and say 'we.'" Enduring legacies are left by those who  transcend personal needs and consult widely  in pursuit of common values.

 

Deborah L. Rhode is a professor of law at Stanford University and director of its Center on the Legal Profession. Her most recent book, Lawyers as Leaders, was published by Oxford University Press.

How Entrepreneurs and Lawyers Think Differently

8 Ways To Diversify Your Freelance Income

Want more stability in your financial life? Here's how freelancers can create a more reliable income through diversification.

growing an income

Perhaps whoever coined the phrase "don't put all your eggs in one basket" was a freelancer, because, well, that's one of the biggest financial mistakes freelancers make. If you make all your freelance income from one client, what's going to happen when that client loses their funding? Certainly nothing good. But, if you make your freelance income from ten clients, when one client loses funding, you'll only be out looking to replace ten percent of your income.

There's more than one way to put your income into separate "baskets"–here are eight ways that freelancers can diversify their income for a more reliable paycheck.

Work with multiple clients. If you happen to land a client large enough to pay your entire salary, it may not be the best idea to work only with that client. Keep a few other clients on the side so that if something does happen, you're not wondering how to pay for groceries. The more clients you have, the more reliable your income will be—just make sure you can manage them all. Along the same lines, freelancers should continually be marketing their services so there's a potential client to contact when a current one falls through.

Write a blog. Whatever it is that you do, you can earn a little extra side money by sharing your first-hand knowledge. One way to do that is through blogging. While creating a successful blog takes time and effort, it's a good way to add an extra income source. And if worse comes to worse and you don't make any money from your blog, you at least have a great website to show potential clients that you know your stuff.

Write an eBook. Many bloggers expand their income through eBooks. While a blog earns money through advertising, eBooks are ad-free and earn income through the sale of the book itself. Many readers prefer getting their information through eBooks because the form is much easier to use and typically offers more information than a typical blog.

Teach a class. Another way to earn extra income by sharing the knowledge you have of your field is through teaching a class. While you can go the old fashioned way and actually teach a local class, you could also teach online for an even farther reach. Using a platform like Udemy or Open Learning, creating an online class is easier than you may think. There is a big time investment involved—though if you already have material like a blog or eBook on the same topic to work with, it's much easier to get set up with an online class.

Sell a digital product. There are many more possibilities of diversifying your income without selling an eBook. If your expertise lies in graphic design, for example, you could create and sell graphics such as clipart or templates for businesses to use for marketing materials. There are a lot of possibilities here, including stock photos and templates for different software programs.

Sell physical goods. While it takes a bit more of a financial risk, you could also sell physical products, ideally related to your area of expertise. Graphic designers and photographers, for example, could sell their designs on t-shirts and other items through a company such as Cafepress. If you created an eBook, you could could sell a physical copy too.

Use affiliate links. Many online stores pay for the links that send them traffic, it's called affiliate linking. If you have a blog or social media network with a large following, you could earn a little extra by using affiliate links. Popular sites with affiliate links are Rakuten Affiliate (formerly LinkShare) and Amazon Associates, though there are many more.

Expand your services. Having a niche area is a great way to show that you are an expert, instead of the jack-of-all-trades-master-of-none kind of freelancer. But there is such a thing as being too narrow. One way to diversify your income is to start offering more than one service, ideally, something that's similar to your primary focus. For example, if you are a copywriter specializing in blog posts, it's an easy step to also start offering landing page content or e-mail marketing. The best way to expand is to offer another service that caters to the same business as the first. If your target audience for your first service is businesses, but for the second is families, it will be tough to market properly. Instead, try adding a service that your current and past clients might consider adding.

Freelancing, and the unpredictable income that comes with it, can be pretty scary. A great way to lessen the fear and create more stability is by adding other revenue sources. The first and biggest way is to work with a wider number of clients. But, by offering things like a blog, an ebook, online courses, digital or physical products, affiliate links or additional services, you can create a more reliable income that comes from a variety of sources.

What do you think? Have you ever worked for free? How did it turn out?

If you believe that my message is worth spreading, please use the share buttons if they are visible on this page.

Stephen Hodgkiss
Chief Engineer at MarketHive
markethive.com